Laura Day

Laura Day, CLU, LUTCF, CHFC — Financial Planner & Founder, Laura Day and Associates Originally from Mountain Home, Arkansas, Laura graduated from The College of the Ozarks with a Bachelor’s in Accounting in 1995.

Early in her career, she completed a two-year internship with the American Red Cross accounting department and sat for the Certified Public Accountant exam. Leveraging her accounting foundation, Laura accepted a managerial role with a major pharmaceutical company on the East Coast, where she advanced to District Analyst — helping store managers interpret financial statements, optimize staffing, and improve inventory management. In May 2000, Laura transitioned into financial services with the New York Life agency, where she developed the skills to help individuals and families build, preserve, and protect their income and assets — with a strong focus on tackling the financial impacts of taxation, inflation, death, disability, and long-term goals. In 2003, she founded Laura Day and Associates, a firm now serving over 3,000 clients with personalized financial planning and wealth management. Laura’s commitment to excellence in financial planning has been recognized nationally. In 2025, she was ranked #3 on the Forbes Top Best-in-State Financial Security Professionals list — an accolade reflecting outstanding industry performance and client impact. As a Financial Planner and Advisor, Laura is passionate about helping people feel empowered and confident about their financial futures. Her mission is to help clients navigate life’s biggest decisions — from retirement readiness to thoughtful estate planning — with purpose and peace of mind. She believes financial planning isn’t just about numbers; it’s about people. Laura strives to create a welcoming, supportive environment where clients feel heard, understood, and respected. Whether you're getting started or refining a long-term strategy, her team walks beside you with insight, integrity, and care. Laura has served on the board of directors for the National Association of Insurance and Financial Advisors (NAIFA) of Delaware in various leadership roles, advocating for the profession through education and industry support. Her passion for community and philanthropy is evident in her decade-long commitment to the Fund For Women of the Delaware Community Foundation, where she advanced awareness of collective giving that empowers women helping women. She has also supported organizations including the Delaware Money School, Interfaith Housing of Delaware, Delaware Junior Achievement, and the Delaware Humane Society. Outside of work, Laura is a proud grandmother and mom to two incredible grown children. She loves travel — believing there’s always something to learn from new places and perspectives — and can often be found hiking or walking, her favorite ways to think through challenges and stay energized. If you’re seeking a trusted partner to help build a solid financial future, Laura and her team are committed to your long-term success — helping to bring confidence and peace of mind to every stage of planning.